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Writing Content
If content is king on the internet then any method that can help you produce content will be useful. Perhaps it would be ideal if we could leave this job to software that would automatically write for us. However the fact of the matter is automation is not yet up to the job. You only…
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RSS – if You Want a Good Feed
Okay, I admit this title came to me when I was hungry one lunchtime, but the fact is many bloggers are overlooking an opportunity to feed their blog with lots of visitors. Even ones that will repeat on them. Okay, I’ll stop the digestion references there. There are many tools or widgets you…
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April Fools Online
I’m writing this post a little later in the day than usual. Mainly so that I could lay low and avoid any April Fools pranks, but also so that I’ve had enough time to look around to see if there are any good pranks online. The Gmail Shelfie Google have announced the Gmail Shelfie,…
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3 Bad Blogging Habits
There are many pitfalls to starting and running a blog. Possibly the most common is believing that all you have to do is upload a post and hoards of people will arrive at your blog to read and interact. There are other damaging mindsets or habits that bloggers can get into and today I want…
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Marketing Summit UK2
I spent this past weekend in Manchester at the Marketing Summit UK 2. Having attended the very first one last year I had high hopes for this event and it didn’t let me down. Over the two days the presentations ranged from applying NLP to marketing and mindset, to the opportunities of Bitcoin. We were…
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Overcoming Setbacks
In light of my hoped-for launch date being abandoned it’s rather easy to fall into a deep well of despair. Hard work, opportunity and the chance to connect with others in this niche seem to have been wasted. At times like this it’s always helpful to look for some inspiration, some rays of hope that…
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Launch Aborted
One of the reasons I started this blog was to serve as some measure of inspiration for those trying to start their own online business. If you believe everything the so-called gurus tell you then starting online is an easy, unchallenging process that involves a minimum of work, creativity and discipline, and leads in a…
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A Quick Update
Just a quick update on progress. With the main product and upsell ready to go I’ve been working on the downsell part of the sales funnel. The first downsell is essentially the main product minus the video content. This is where it helps to think about upsells and downsells right from the start of product…
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Writing an effective email sequence
Recently I have been working on the start of three autoresponder sequences in readiness for my product launch. One for the clients who buy my main product, one for those who buy the downsell and another for those who get the free ebook. I will also need another for those who buy the upsell, but…
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Where to Step Into the Traffic Stream
If you’ve been reading anything about making money either online or offline you would have come across the idea of finding a flow of money and stepping in front of that flow. There’s a similar philosophy with traffic. Instead of creating traffic or diverting it, you get your site into the stream. This usually means…