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Welcome
After a number of years online I finally decided I really have got something useful to say. Building an online business is not much different from building a physical business. The cost of entry may be lower, but it still takes hard work and perseverance. In fact many of the things it takes are shown…
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What Makes a Good Marketer a Great Marketer?
“Good marketing makes the company look smart. Great marketing makes the customer feel smart.” – Joe Chernov You have a well-defined niche, know your audience, and have sold some products to them. But now you want to take your marketing to the next level. To move from being a good marketer to a great marketer…
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7 Tips for Creating Great Affiliate Tools That Boost Your Sales
One way to boost your sales is to recruit affiliate marketers. There are a number of factors that will influence an affiliate’s decision to promote a product, including level of commissions, their familiarity with the target audience, and the promotional tools available. Most affiliates are going to be less likely to promote products that don’t…
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Increase The Chance Of A Sale With A Powerful Guarantee
There are a number of factors that influence the chance of making a sale. Perceived value, price point, bonuses, and more. When a vendor or affiliate is putting together an offer they are likely to put some thought into each of these, but one factor that is probably given least thought, where we follow the…
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How To Be More Successful At Making Money Online
If you’ve been trying unsuccessfully to make money online for some time there are two questions to ask yourself. Why have you not yet achieved that goal? What have you been doing to make yourself the amount of money you want and reach your goals? If you’ve been doing the same thing over and over…
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Time To Improve Your Business With A Half Year Review
So the sixth month has passed and we are just over half way through the year. Although a review of progress can be done at any time it seems appropriate to do one now. So here is a process I went through over the past couple of days. I hope you find it useful. Step…
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How To Refresh Your Email Campaigns For Success
One of the great things about an autoresponder is that it can be used as a set and forget mechanism. Unfortunately that also means your emailed messages can be left for so long that they can become stale and irrelevant to your list. If you suspect you’re not getting the results you used to from…
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Solve Big Problems And Test New Ideas With A Quick Sprint
Sprint by Jake Knapp, John Zeratsky and Braden Kowitz reveals a process that focuses on making very rapid design and product improvements by focusing on a specific project for a period of one week. The book says it is a method “to solve big problems, test new ideas, get more done, and do it faster.”…
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Is your content focused on growing your business?
There are a number of ways to measure success and growth in business. It may be tracking how well known your brand is, or how many followers you have on various social media accounts. However, for many businesses these statistics are not indicative of success. Earning money is. One of the most important resources an…
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How to choose great blog topics that increase readership
Deciding on the type of content you’re going to post can be crucial to the success of your blog. Often this can become a choice between posting evergreen content or a post about a hot, currently trending topic. Evergreen Posts Evergreen content is material that will usually be good for many months or even years,…