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30 Day Challenge – Are You Up For One?
There are a number of 30 Day challenges available – fitness related, dieting, story writing, detox, even one for the bedroom (although part of that challenge is to sometimes take it out of the bedroom). There are a number of challenges in the internet marketing niche too. It’s possible the concept of a 30 day…
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Hook and Promise – The Foundation of Your Effective Marketing Message
If you’ve ever found it difficult to create an effective sales letter, sales video, or opt-in message here is a new perspective that can help you make them more relevant to your market, increase the value you are offering, and make more sales or get more opt-ins. Whatever your marketing message is it will be…
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How to grow blog traffic with efficient blog hopping
Blog hopping (also known as blog commenting)is a traffic generating method where a blog owner visits other blogs in their niche, leaving comments on blog posts and getting links back to their own blog. The idea is to increase the links to their blog and get an increase in traffic. The great thing about this…
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Upsells – Why would I be in the Inner Circle when I can’t even get out of the loop?
The concept of upsells and downsells has been around for a long time. The usual example given to explain an upsell is when the person behind the counter at McDonalds would ask if you “want fries with that?” It’s an opportunity to offer more value in exchange for a little extra money. However it seems…
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A mid year review
Time for a mid year review. It’s tempting to make a sweeping statement like ‘no progress’ and quickly hurry on, but if the next six months are to see real improvement I’ll need to come up with something more useful than that. At one point during the last six months I considered abandoning this blog.…
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Resilience – do you believe in your business?
I recently finished reading Resilience: How to Restore and Keep Faith in Yourself and Your Business Idea by Fraser J. Hay and Elsabe Smit. The book is dedicated to those who choose to pursue their dreams of self-employment. Its purpose is to help those people deal with the emotional issues that can arise from such…