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World Cup Lessons for Internet Marketers
So the World Cup has begun in Brazil and whether you have a team to follow or not there are still lessons to be learned from one of the top sporting tournaments in the world. Passion Football is probably the most popular sport on the entire planet. Across the globe supporters save their money, organise…
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The worst internet marketing advice
It’s important to get good advice when you’re starting a business. Unfortunately with everyone and anyone able to publish their opinions online there is no guarantee that what you will find is always the best advice. Here are some of the worst pieces of advice I’ve seen in recent years together with what I believe…
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Marketing Summit UK2
I spent this past weekend in Manchester at the Marketing Summit UK 2. Having attended the very first one last year I had high hopes for this event and it didn’t let me down. Over the two days the presentations ranged from applying NLP to marketing and mindset, to the opportunities of Bitcoin. We were…
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The Cure For One of Your Biggest Problems?
One of the biggest problems to face an online marketer is Shiny Object Syndrome. Symptoms include an inbox dominated by unopened emails because you are subscribing to more newsletters than you can possibly read, having more online courses on your hard drive than you can work through, having more training videos or webinars to watch…
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The Better Alternative to a New Year Resolution
So we’re one week into the New Year and I can’t help wondering how many New Year resolutions have already been abandoned. The return to work, a resumed routine and gritty reality after the holiday period often mean the end of such plans. Even those that last longer than a week often fail by February.…
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What can 2013 tell us about next year?
At this time of year it seems almost traditional to cast our minds back over the past 12 months and remind ourselves of events and achievements that have made an impact. Sometimes we do this to reminisce, sometimes for amusement and sometimes we do it to see if there is anything to be learnt. Every…
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A Bootcamp Worth Joining
Today sees the launch of Marc Milburn’s Digital Millionaire Bootcamp. This is a six module video course created from a webinar based coaching program that Marc presented earlier this year. He made only 50 places available to his subscribers and the program was sold out in less than a month for nearly $2000 each, but…
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Influence – Can I persuade you to take a look?
Last month I reviewed a book that described an approach to business I believe every entrepreneur should be aware of. Today I want to review another book, just in case you are short of ideas when asked what you want for Christmas! Influence – The Psychology of Persuasion by Robert Cialdini is a classic in…
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Does Online Traffic Equal Cash?
One of the potential benefits of generating traffic is the opportunity to monetise your traffic flow. It’s true that, like any business, without any customers you don’t get sales. It’s also true that the more people who see your products the more people there should be to buy them. However, contrary to what some so-called…