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How To Refresh Your Email Campaigns For Success
One of the great things about an autoresponder is that it can be used as a set and forget mechanism. Unfortunately that also means your emailed messages can be left for so long that they can become stale and irrelevant to your list. If you suspect you’re not getting the results you used to from…
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7 Email Elements for Success
Like everything else online email has changed as technology has improved. Here I list some elements that contribute to an effective email. Some are basics that are simply best practice, others are an opportunity to make the most of advances online. 1. The subject line This is the very first part of the email your…
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5 Questions that can improve your landing page
A landing page is where a visitor arrives at your site after clicking a link in an email or on another website. It is usually focused on getting the visitor to take one action, in most cases to submit their name and email details. Because of this focus there should not be any navigational menu…
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Writing an effective email sequence
Recently I have been working on the start of three autoresponder sequences in readiness for my product launch. One for the clients who buy my main product, one for those who buy the downsell and another for those who get the free ebook. I will also need another for those who buy the upsell, but…
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Giveaways – Now and Then
As I’ve mentioned before I tried building a list using Giveaways back in 2010. At the time I was advised to use PLR products or ones that had Master Resell Rights, and not to pay to upgrade until I had about 50 people on my list. This year I’m trying again and I’ve turned the…
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Giving Giveaways Another Go
Giveaway events are where internet marketers allow prospects to download a product as a free gift (usually an ebook, a membership or software) in exchange for their contact details via an opt-in form. The gifts are pooled together on one event site and every product contributor then recommends the Giveaway Event to their own mailing…