Category: Traffic

  • Is Your Traffic Informing Your Website?

    Have you noticed how stores often change displays, move goods around, and put impulse items beside the checkouts? These changes are often the result of analysing customer traffic and studying behavioral patterns to understand how consumers shop. As a website owner, you need to study your visitor traffic as well in order to increase sales,…

  • Where to Step Into the Traffic Stream

    If you’ve been reading anything about making money either online or offline you would have come across the idea of finding a flow of money and stepping in front of that flow. There’s a similar philosophy with traffic. Instead of creating traffic or diverting it, you get your site into the stream. This usually means…

  • Are You Wasting Domain Names?

    When you see a new opportunity do you rush to buy a relevant domain name? What do you do then? Many people record the domain details and put it aside until they can find time to put the website together. There’s a lot to organise: content, graphics and so on and you don’t want to…

  • More Thoughts on Free Incentives

    Last month I posted about using free incentives . Now, there are times when offering something for free is a good tactic. If you get the offer right it can encourage people to take action. This may be to read your latest blog post, subscribe to your email list or to invite others to do…

  • Does Online Traffic Equal Cash?

    One of the potential benefits of generating traffic is the opportunity to monetise your traffic flow. It’s true that, like any business, without any customers you don’t get sales. It’s also true that the more people who see your products the more people there should be to buy them. However, contrary to what some so-called…

  • Free Incentive – Are You Offering One?

    I signed up to a webinar earlier this week. Nothing unusual in that, I probably attend quite a few each month. But I was struck this time by the use of free incentives to encourage me to spread the word and get more traffic to the webinar sign-up page. Attracting people to a site using…