Useful Resources To Get Analytics For Your Emails

You are probably aware of the importance of measuring traffic to your website, but are you also measuring the effectiveness of your emails? Your email marketing should have a goal. It may be to grow your subscriber base, generate more leads, or to convert your existing leads to customers. If you are not measuring your […]

Is Your Traffic Informing Your Website?

Have you noticed how stores often change displays, move goods around, and put impulse items beside the checkouts? These changes are often the result of analysing customer traffic and studying behavioral patterns to understand how consumers shop. As a website owner, you need to study your visitor traffic as well in order to increase sales, […]