Last weekend I was in Manchester, England to attend the Marketing Summit UK. For two days we were treated to presentations on how to build businesses in solo ads, software creation and niche marketing. We were also given insights into launching a product and the use of language in sales copy. No back of the room pitches, just good information and a chance to network.
It was the first time I had attended a live event since George Brown’s Internet Millionaires Summit in London back in 2010 and it brought home just how important it can be to take a break from the keyboard.
Working from a home office can be very solitary and few people who are not working online understand the challenges. To counteract this you need to get out, meet like minded people and grow your contacts in the business.
Over the weekend I met people I had not seen for a couple of years as well as meeting new online marketers. There were people at the summit who had known each other for years but this was the first occasion they’d met face-to-face.
You can learn a lot and meet some very influential people at these events. Friendships can be made and renewed, ideas and opinions bounced back and forth, potential accountability partners found, and even some possible joint-ventures initiated.
Although most of your work is done at your desk some of the greatest opportunities to learn, network and take steps forward can be made when you attend workshops, meetings and seminars. So keep an eye out for such opportunities and be ready to make the most of them.