Beware the Pet Projects that Bite!

Beware the Pet Projects that Bite!

Internet marketing is as susceptible to trends and fads as any other niche. A couple of years ago it seemed almost every sales page featured a graphic that included a military gas mask. There were other testosterone fuelled macho images…

Broken cooker

An Important Business Lesson From a Cooker

Is your online business hiding an Achilles’ Heel? A weakness buried deep in its setup that can bring the whole thing to a grinding halt? I’m asking because after 16 years of loyal service our cooker finally died this week….